When I think of creative genius in architecture, I think of Frank Lloyd Wright. When I visit his homes or buildings, I experience his genius. However, I also sense some flaws—

Being the Design intern here at Archer and a current RIT student, I was very happy to have the opportunity to attend FITC in San Francisco, California last week. It was an experience like none other. You’re probably wondering what FITC is and what it stands for. It’s an acronym for “Flash in the Can” [...]

The 2nd Annual Emerging Artists Expo: 25 artists, 25 and younger, 25 different styles.
This weekend is the 42nd Annual Corn Hill Arts Festival! Here at Archer Communications, the anticipation and excitement is building. We are thrilled  to be sponsoring the 2nd Annual Emerging Artists Expo and wanted to promote a greater awareness for the Expo [...]

We have found an actual letter written by Steve Jobs directly answering the question of “Why the iPhone does not run Flash applications?”.

Are micro-payment stock sites killing the professional industry?
Being a designer of a “certain age” I remember when stock photography was an expensive necessity, and hiring an illustrator was the norm. Pouring over glossy catalogs where these professionals showed their work and picking just the right technique for what you wanted to portray, was always a [...]

Archer Communications is excited to announce that it will serve as agency of record for Empire Attractions, LLC, New York’s newest themed event and entertainment provider.
Empire Attractions, recently established by Doug Waterbury, owns and operates a variety of venues throughout the State, including the Sterling Renaissance Festival, Screamers’ Hollow and the newly created Celtic Rock [...]

The truth is, if your website isn’t performing optimally, you’re most likely losing business!
A good website (one that shows you serious ROI) isn’t just a pretty page design, nor is it solely the latest and greatest back-end technology. A website becomes a powerful marketing tool when it incorporates all of the necessary disciplines, including branding, [...]

Antique Information – When was the last time you reviewed your website content, or better yet updated it? Keeping your website content up-to-date should be your number one web maintenance priority. Nothing frustrates users more than logging on to find last year’s pricing, dead links, or inaccurate contact information. PLUS, you want visitors to become [...]